CR Fuels (Carbon Reduction Fuels) is leading Australia’s SAF revolution, producing sustainable aviation fuel where and when it’s needed most. CR Fuels needed a website to establish credibility, attract industry recognition, and clearly communicate their mission in sustainable aviation fuel. Deliverables included a fully functional and optimised website.
The site has to showcase their projects, explain how they work, and highlight the importance and impact of their efforts. The challenge is to create a clean, future-focused design that not only looked legitimate but also tells their story with clarity and confidence.
A clean, modern layout that builds trust and clearly communicates CR Fuels’ mission. Using structured content, a minimal palette, and subtle interactions, the design guides visitors through who they are, what they do, and why it matters.